SRS gives you entrée into every area of this market: traditional, retail, performance and heavy duty. We provide intensive coverage of WD's, jobbers, retailers, buying groups, fleets and new car expediters, etc. Our Parts Group concentrates on traditional wholesale distribution, the Retail Group concentrates on the retail outlets, while our Performance and Heavy Duty people do the same in their markets.

Service to the Traditional Warehouse

SRS adds value to your product line by providing sell-through support that helps the distributor reach more jobbers more frequently.

We are not only expert at negotiating the best possible deal for your line, we add value by helping WD's promote your products, and by taking the initiative in training their sales force and coordinating programs and promotions. We have the size to provide the necessary manpower to execute substantial change-over activity in a thorough and timely manner.

Our marketing services include: working with factories, warehouse distributors, jobbers, installers, or individual stores to develop plans and collateral materials, including:

• local market advertising and media plans
• point of purchase displays
• header cards
• marketing budgets
• sales incentives and spiff programs
• co-op management
• trade show participation
• packaging
• training

Service to the Automotive Retail Chain

Key retail customers are handled by SRS principals and dedicated retail teams. Our manufacturers get the most knowledgeable and intensive service available in this tremendously competitive market. We back that up with in-house teams that manage the day-to-day business with national accounts. We persuade buyers to give your product the premium shelf locations and marketing commitments that make the difference between sales and sales with profit. We add still more value by following up on orders and promotions, providing field support to distribution centers and individual stores, and tracking orders and accounts payable. We also help with display materials, sales training programs and in developing more profitable plan-o-grams. Everything serves your best interests by making your line more attractive.

Service to the High Performance, Off-road and Specialty Equipment Market

With lines in every performance warehouse, SRS is positioned to give you entrée and growth in this specialty field. By being product and niche oriented, we talk the performance buyers' language, and translate that back to the factories we represent, helping them create the programs that these buyers find attractive, including input on racetrack displays, drag strip displays, point-of-purchase displays, package design, training programs, sales literature, merchandising programs and purchase incentives.

Heavy Duty Truck and Van

SRS heavy duty specialists have the knowledge and manpower to make this a high volume venue for our parts manufacturers. We not only place the line, we ensure long-term commitments with intensive pull-through coverage of fleet and independent heavy duty maintenance shops. We work with the specifiers, the maintenance superintendents, and the mechanics to build brand loyalty. Both they and the distributors know our faces and attend our training programs. They know they can count on us and the factories we represent to provide the best.